1

McDonald’s: “think global, act local” – the marketing mix

Year:
2001
Language:
english
File:
PDF, 192 KB
english, 2001
2

Liquid Applepie: Market Entry Strategy for a New Lifestyle Drink

Year:
2008
Language:
english
File:
PDF, 2.87 MB
english, 2008
3

Kellogg’s – internationalisation versus globalisation of the marketing mix

Year:
2001
Language:
english
File:
PDF, 422 KB
english, 2001
11

Bike Lane Design: the Context Sensitive Approach

Year:
2011
Language:
english
File:
PDF, 3.20 MB
english, 2011
12

The typical products within food “glocalisation”

Year:
2004
Language:
english
File:
PDF, 119 KB
english, 2004
18

STRATICS MODEL BUILDING- RESEARCH APPLICATION

Year:
2010
Language:
english
File:
PDF, 423 KB
english, 2010
23

Case study: Paul Smith in Japan

Year:
2008
Language:
english
File:
PDF, 54 KB
english, 2008